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Frankfurt Motor Show: It's Germany, stupid



In an exclusive briefing, at which Autoblog was the only UK representative, Ford gave a warning that prospects for the whole European industry depended on continuing the scrappage incentive programme in Germany.

There have been independent forecasts that sales in Germany could fall by almost 1 million units a year if the scrappage programme is not extended, and Ford said such a decline would kill off the prospects of recovery for all European manufacturers, as well as bankrupting many German dealers.

Conversely, Ford reckons the economic prospects in the rest of Europe are pretty positive for 2010 and there should be a recovery in most markets – but that will count for nothing if the German market falls off a cliff.

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